WASHINGTON, DC - In response to a series of egregious efforts to restrict voting in recent weeks by Ohio Secretary of State Jon Husted, iVote announced today that it has launched a targeted digital ad buy designed to draw attention to the Secretary of State race and mobilize supporters.
"iVote exists to go on offense for voting rights, and that's just what we're going to do," said iVote Executive Director Steven Walker. "This digital ad blitz against Husted is the first against Secretaries of State who, instead of doing their jobs to expand voting access, use their offices to create barriers and limit access. iVote is dedicated to the powerful notion that every eligible citizen - Democrat, Republican and Independent - should vote, and we will aggressively defend that principle."
The near six-figure digital ad buy will target web sites, social media and Pandora radio.
Husted has frequently tried to eliminate early voting days in an attempt to make voting more difficult in Ohio. Most recently, he announced an end to Sunday voting. Additionally, the Ohio legislature followed his urging in creating barriers to absentee voting and eliminating a week of early voting.
Supporters of Husted's actions claim that they are trying to prevent election fraud. But Husted himself has said election fraud is "a very rare occurrence."
iVote, a new voting rights campaign dedicated to the powerful notion that every eligible citizen should vote, recently launched an offensive against orchestrated efforts to block people from voting. iVote will target Secretary of State races in Colorado, Nevada, Iowa and Ohio, activating grassroot armies to elect Secretaries of State who will protect ever American's access to voting
The iVote Board of Directors includes Doug Sosnik, Frank Smith, Ellen Kurz, Jeremy Bird, Michael Blake, Rachael Cobb, Ralph Paige, Wendy Smith, Pete Giangreco, and Executive Director Steven Walker. iVote is being advised by 270 Strategies, AKPD, David Binder Research, and Greenberg Rosner Research.